Sales promotion appeals should do all of the following except
a. emphasize quality for the price.
b. take an appropriate amount of space.
c. avoid exaggeration.
d. be subtle.
e. refer to informational enclosures.
Answer: A
Sales promotion appeals should do all of the following except
a. emphasize quality for the price.
b. take an appropriate amount of space.
c. avoid exaggeration.
d. be subtle.
e. refer to informational enclosures.
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