Disintermediation occurs when ____________.
A. a manufacturer sells directly to a wholesaler who then sells to a retailer
B. a retailer purchases from a few wholesalers resulting in increased competition and price
C. a manufacturer sells directly to other manufacturers who distributes to an array of wholesalers
D. a manufacturer sells directly to consumers, bypassing retailers
E. wholesalers disagree about the agreements between the manufacturer and the retailer
Answer: D
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